AGA Rangemaster is one of the Founder
members of IDEA Birmingham- a business-university collaboration
- spearheaded by leading design-led businesses from across the
Midlands with support from local universities.
IDEA Birmingham is committed to delivering the city and region as a centre of innovation and design and countdown is now on to Birmingham's first Design Expo in over 100 years which runs from 15th-22nd June and is being hosted by the Mailbox, Birmingham. AGA Rangemaster will be exhibiting alongside some of the Midlands' best-known brands including Jaguar Land Rover, Birmingham Royal Ballet, Brintons Carpets, Glenn Howells Architects, Acme Whistles, Deakin & Francis and Emma Bridgewater. The week-long Design Expo will culminate with the IDEA Birmingham Awards on 22nd June.
To promote the Design Expo design and brand guru, Alasdhair Willis - who recently created a high profile campaign for David Beckham - has designed the 'Birmingham Made Me' advertising campaign which will be displayed on posters in around 200 different locations throughout Birmingham City Centre in the run up to the event.
For more information on IDEA Birmingham click here