
AGA Rangemaster is one of the Founder
members of IDEA Birmingham- a business-university collaboration
- spearheaded by leading design-led businesses from across the
Midlands with support from local universities.
IDEA Birmingham is committed to delivering the city and region as
a centre of innovation and design and countdown is now on to
Birmingham's first Design
Expo in over 100 years which runs from 15th-22nd June and is
being hosted by the Mailbox, Birmingham. AGA Rangemaster will
be exhibiting alongside some of the Midlands' best-known brands
including Jaguar Land Rover, Birmingham Royal Ballet, Brintons
Carpets, Glenn Howells Architects, Acme Whistles, Deakin &
Francis and Emma Bridgewater. The week-long Design Expo will
culminate with the IDEA
Birmingham Awards on 22nd June.
To promote the Design Expo design and brand guru, Alasdhair Willis
- who recently created a high profile campaign for David Beckham -
has designed the 'Birmingham
Made Me' advertising campaign which will be displayed on
posters in around 200 different locations throughout Birmingham
City Centre in the run up to the event.
For more information on IDEA Birmingham click here