Effective immediately the businesses of Northland Marvel and AGA Heartland will operate under the single identity AGA MARVEL.
The AGA MARVEL name reflects the core disciplines of the
business in cooking and refrigeration products and comes as the
company launches the new PRO+ series of ranges and
The new name will be the umbrella for all brands marketed in North America including AGA, Heartland, Marvel, Northland and Marvel Scientific.
AGA MARVEL represents the North American Consumer appliance interests of AGA Rangemaster Group plc based in Royal Leamington Spa, England.
Commenting on the announcement, AGA Rangemaster Chief Executive
William McGrath said:
"Combining our two strongest brands in North America sets the tone for the future. Along with all our other outstanding brands, we see AGA and Marvel as leading the sector for quality and style and providing growth opportunities for the business going forward."
For more information please visit www.agamarvel.com